Kendra Maynard

The goal of this project was to create an ad campaign series for a brand of our choosing. I decided to go with Kate Spade and stay within their slogan of "live colorfully," however, change it a little bit by making the tagline read "color your world."

I worked to create balance and unity among the ads so they would appear cohesive and that the garments would be the focal points of the ads. The white cutout props are a blend between photoshop and real cutouts that we had on set for the model to use.